NIPPON GENKI PROJECT 2021 WORLD HERITAGE RUNWAY at Mt. Fuji
The Nippon Genki Project has been a Japanese cultural powerhouse, showcasing “International cultural exchange”, “Revitalization of local regions’, “Fashion” and “Entertainment” for three decades. Local residents are closely involved in the series of events. As a legacy of the late designer Kansai Yamamoto who dedicated his life to enhance international cultural exchange throughout his career, we planned online event including a fashion runway at the bottom of Mt. Fuji, the UNESCO World Heritage Site. This event shows Japanese traditional crafts and technologies, works by internationally acclaimed Japanese designers and creative students from Japan and abroad.